Thru Wild was born from the belief that body care should be one that invites us to love ourselves as we are, instead of constantly changing and improving ourselves. In a world where we are constantly being asked to change ourselves externally and adapt to artificial standards, Thru Wild invites us to return to our roots, to return to our true, wild nature. Thru Wild is about remembering that you are already enough. We do not promise you eternal youth, which is the illusory promise of the modern beauty industry. We want to support you in connecting with yourself in a moment of presence, where every touch to your body is a respectful declaration of love - I LOVE MYSELF. I AM ENOUGH. I AM BEAUTIFUL IN MY AUTHENTICITY.

When we choose to treat our bodies with love and self-acceptance, we realize that we don’t need harsh treatments or toxic ingredients in our cosmetics to feel beautiful, healthy, and valued.
Instead, we turn to what is pure, simple, and deeply effective—what our ancestors have long known and respected.
Our most valuable ingredient—beef tallow—comes from local organic farms, combined with nutrient-rich olive oil, cocoa and shea butter, and the intelligent power of plants. Specially selected ingredients to provide your skin with hydration, protection, and healing. Free from water, synthetic preservatives, and artificial fragrances.
Because Nature has already provided us with everything we need. It’s time to remember.
We invite you to return to yourself—to your true, wild nature. To see your beauty as whole, complete, and already valuable.
Discover self-love through Thru Wild.

Thanks for being here, Laine Trankale, founder of Thru Wild